Software selection advisory

Pick the tool that fits your business, not the one with the best pitch deck.

Lambert Retail Consulting helps small-to-mid European retailers evaluate and select pricing, competitive intelligence, ERP, CRM, and loyalty software — grounded in merchandising experience, not vendor commissions.

INDEPENDENT  ·  NO VENDOR COMMISSIONS  ·  BASED IN PARIS, SERVING EUROPE
Current selection scope CLIENT: MAISON VERLAINE
Pricing & competitive intelligence SHORTLISTING
ERP & operations RFP EN COURS
CRM & customer data DÉMONSTRATIONS
Loyalty & retention CADRAGE
Inventory & logistics SHORTLISTING
Selection engagements guided for
Maison Verlaine Atelier Nord Boutique Cassiopée Maroquinerie Delacroix Épicerie Fine Roussel
What we help you choose

Five categories. One coherent stack.

Small and mid-size retailers usually don't lack ambition — they lack a coordinated toolset. Each system gets bought in isolation, by a different person, at a different moment. We look at the whole stack before a single contract is signed.

01

Pricing & competitive intelligence

Repricing and market-monitoring tools matched to your category mix, margin targets, and the competitors you actually track.

02

ERP & operations

Order, finance, and warehouse systems assessed against how your business runs day to day — not a generic implementation template.

03

CRM & customer data

Unify customer records across channels and choose a CRM your sales and service teams will genuinely adopt.

04

Loyalty & retention

Points, tiers, and personalisation platforms sized to your customer base and wired cleanly to your CRM.

05

Inventory & logistics

Stock visibility, fulfilment routing, and carrier integrations that hold up through end-of-season sales periods.

06

Analytics & reporting

A single reporting layer pulling from every tool above, so leadership works from one dashboard, not five exports.

How an engagement runs

A selection process with a paper trail.

01

Assess

We map current tools, data flows, and pain points against your commercial goals, then define what a new tool actually needs to do.

TYPICAL OUTPUT: REQUIREMENTS BRIEF + STAKEHOLDER MAP
02

Shortlist

We run the market against your requirements, issue RFPs where useful, and bring 3–4 credible vendors to the table instead of fifteen.

TYPICAL OUTPUT: VENDOR SCORECARD + RFP PACK
03

Pilot

Shortlisted vendors are tested against your real catalogue and real seasonal patterns — not a staged demo environment.

TYPICAL OUTPUT: PILOT RESULTS + REFERENCE CALLS
04

Decide & implement

We support contract negotiation and stay through onboarding, so the tool that won the pilot is the one that goes live cleanly.

TYPICAL OUTPUT: SIGNED CONTRACT + GO-LIVE PLAN
35+
SELECTION ENGAGEMENTS LED
€12M+
SOFTWARE SPEND GUIDED
5 WKS
AVG. TIME TO SHORTLIST
88%
CLIENTS WHO RE-ENGAGE US
From past engagements

What clients say after the contract is signed

Sophie understood our merchandising calendar in a way most software consultants never bother to. The pricing tool she shortlisted actually fits how we run promotions.

CB
Camille Béranger
Directrice E-commerce, Maison Verlaine

We had three resellers quoting three different prices for the same ERP module. Lambert Retail Consulting cut through it and got us a contract we could actually defend internally.

JR
Julien Roche
Directeur des Opérations, Atelier Nord

The pilot phase alone saved us from a CRM that couldn't handle our multilingual customer base. That's a mistake we'd have discovered a year too late otherwise.

LF
Léa Fontaine
Responsable Digital, Boutique Cassiopée

Not sure where your stack is leaking margin?

A 30-minute call is usually enough to tell you whether it's a tooling problem or a process problem.

Book a strategy call